Flavors of Ice Cream
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Flavors of Ice Cream

IN STOCK

11x14

Limited Edition

Printed on acid free, textured fine art paper 330 gsm

Colors:
 
 
 
Frame: 

more on framing

$125.00

Flavors of Ice Cream
 
This is another riff on the Paradox of Choice, Barry Schwartz's great book, he wrote in 2004. It is still easy to forget. My business partner, Jason Korman, used to go on endlessly about this being the reason why wine marketing is so screwy - he used to say, "who can decide which bottle of wine to buy, when you are staring at 2,000 choices".
 
Same goes for ice cream. At some point more is less.
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